Amira Hassan, known by the title Amira Aldahab, represents a model of the successful Egyptian woman in the business field. She was born Amira Aldahab in Egypt, where she grew up in an environment that encourages ambition and innovation. From a young age, Amira Aldahab showed great interest in gold and jewelry, which gradually led her to become a prominent figure in this field. Today, Amira Aldahab is considered a symbol of women’s success, especially after building a business empire based on unique designs and smart marketing through social media.
The beginnings of Amira Aldahab and her education
The story of Amira Aldahab began in a humble Egyptian family, where she received her basic education in schools in Cairo. Amira Abu Aldahab،Her name is sometimes spelled in Classical Arabic. She earned a bachelor’s degree in architecture from a prestigious Egyptian university. This specialization was no coincidence; it helped her develop an artistic sensibility that blends beauty and functionality, which is later reflected in her jewelry designs. Amira El Dahab married an Egyptian businessman and has two sons, creating a balance between her personal and professional life. Despite her family responsibilities, Amira El Dahab never stopped pursuing her dreams, drawing inspiration from Egypt’s ancient heritage, where gold has been a symbol of wealth and power since the time of the pharaohs. In her early years, Amira worked as an architect, but her passion for jewelry led her to the world of commerce. Five years ago, she made her first investment in gold, leveraging her design expertise to create unique pieces that combine Egyptian heritage with modern touches. Amira Abu El Dahab focuses on the quality of materials, importing pure gold and designing pieces that cater to the tastes of contemporary women. This approach has allowed her to stand out in a crowded market, and her boutiques now open in several Egyptian governorates, including Cairo and Alexandria.
Her professional career and success in the gold trade
Over time, Amira Aldahab built a chain of renowned stores specializing in high-quality gold jewelry. Known for her luxurious style, she is often seen in photos surrounded by gleaming gold pieces, earning her the nickname “Princess of Gold” from her clients. This title is more than just a label; it reflects her dominance of the Egyptian gold market, where her brand has become synonymous with elegance and confidence. Amira Aldahab has also skillfully utilized social media, boasting over 800,000 followers on Instagram under the handle @amira_aldahab. She provides engaging marketing content, such as short videos demonstrating how to choose jewelry or offering advice on investing in gold. Amira Aldahab’s success is not accidental. She has focused on innovation, designing pieces that blend traditional designs, like Pharaonic necklaces, with modern, minimalist styles. She has also expanded her business to include imports from Dubai, where the gold market is one of the largest in the world. Some sources describe Amira Aldahab as one of the wealthiest women in Dubai, despite her primary business being in Egypt. This expansion helped her build a considerable fortune, and she became an inspiration to many women aspiring to enter the business world. Amira El Dahab always emphasizes the importance of education and hard work, saying in one of her interviews: “Gold is not just a metal; it’s an investment in the future.”
The recent incident: The fake video of Amira Aldahab
In November 2025, Amira El Dahab faced a major challenge when a scandalous video of her circulated on social media. She denied any connection to the content, asserting that it was entirely fabricated using artificial intelligence and deepfake techniques. She filed an official complaint with the cybercrime unit, demanding an urgent investigation to prosecute those involved in creating or distributing the offensive videos. In her complaint, she stated that unknown parties used image manipulation and fabricated scenes to damage her professional and personal reputation. In her first official statement, Amira El Dahab posted a message on her social media accounts: “Don’t worry, we live in a country governed by the rule of law. Legal action has been taken against anyone who created or published the AI video to defame Amira El Dahab. We will no longer pay attention to such nonsense.” She added, “As an Egyptian woman, an engineer, and a businesswoman, I am focused on my work and my successful business, and I will not allow anyone to threaten my future or my reputation.” This incident sparked widespread debate about the dangers of artificial intelligence in producing fake content and highlighted the importance of public awareness regarding online defamation. Amira Abu El Dahab emphasized that such videos are completely fabricated and are merely attempts to undermine her standing in the business community. This incident comes amidst a rise in technology misuse, raising questions about the need for stricter laws to protect individuals. Amira El Dahab, for her part, has become an example of how to deal with such attacks firmly and legally, reinforcing the image of a strong woman in Egyptian society.
The impact of Amira Aldahab and her legacy
The influence of Amira Aldahab transcended the field of commerce to become an inspiration for the new generation. Amira Aldahab contributed to empowering women through workshops on investing in gold and supporting small businesses. On social media, she shares tips on how to build successful businesses, making her an influencer in the jewelry world. Despite challenges like the Amira Aldahab video incident, Amira Aldahab continued to focus on the growth of her business, expanding into international markets like the UAE. Ultimately, Amira Aldahab’s biography represents a success story that combines heritage and modernity. From an architect to the “Princess of Gold,” she has proven that determination can turn passion into an empire. As she continues to face challenges, Amira Abu Aldahab remains a symbol of women’s strength in Egypt and the Arab world.
